| Short Code | Description | 
| first_name | Inserts the first name from the database into the email.. | 
| category_name | Inserts the niche or category of business we are targeting into the email. | 
| domain | Adds the domain name of the prospect to the email content. | 
| company_name | Inserts the company name of the prospect into the email. | 
| video | Embeds a video into the email. Note: A video file must be uploaded to the template; the email will not send without a video if this tag is in the body. | 
| youtube_video | Embeds a video from the prospect's YouTube channel into the email. Note: A video file must be uploaded to the template; the email will not send without a video uploaded. | 
| screenshot | Inserts a screenshot of the prospect's website into the email. | 
| ai_subject_line | Generates an email subject line based on a prompt from the Email Prospecting settings page. | 
| instagram | Includes a link to the prospect's Instagram page in the email. | 
| intro | Embeds an AI-generated introduction line into the email, based on a prompt from the Email Prospecting settings. Used only in the first email to a prospect as an ice breaker sentence. | 
| tomorrow | Inserts a day of the week into the email to suggest a time for a meeting or follow-up, adding two days as options to appear natural. | 
| wordpress | Inserts a sentence about the site if it is detected to be using WordPress CMS. This sentence can be customized in the template area. | 
| city | Embeds the name of the city into the email. Note: An email will not be sent to a prospect unless a city field is present in the database. We recommend using the geopersonalization tag instead. | 
| geopersonalization | Inserts a customized sentence including a city into the email. This sentence can be customized in the template area below the body. The sentence is inserted only if a city is found in the prospect's record. Otherwise we ignore this tag and emails can go out without issues. | 
| prompt_1 | Allows the creation of sentences using AI, based on different prompts. This prompt can be customized in the Email Prospecting settings. | 
| prompt_2 | Similar to , this allows for the creation of AI-driven sentences based on various prompts. This can also be customized in the Email Prospecting settings. | 
| prompt_3 | Used in follow-up emails to reference the business more directly, often starting with "Hello [business name] team,". |